Diverge

Diverge is an innovation studio working at the intersection of product, design, branding and technology. We help ambitious teams turn complex challenges into clear roadmaps, scalable products and brands that deliver measurable results. Founded by former Universal Music Group executives and senior leaders across media, tech and design, we bring together strategic insight, creative thinking and delivery firepower. Our extended team includes more than 20 senior consultants, including C-suite executives, SVPs, product leads, brand strategists and UX designers. Collectively, they bring deep expertise across sectors including entertainment, retail, wellness, finance and the public sector. We have supported clients including Universal Music Group, NatWest, Tesco, The Crown Estate, Jet2, Abbey Road, Viacom, Bose, MTV, The BPI, CCMA, Jamie Oliver Group, Katherine Hamnett London, The EMI Archive Trust, Fandation, Aiode, Castrooms, Covatic and Harvest Digital, as well as early-stage startups and public sector organisations. Whether launching a new venture or evolving an existing proposition, we combine strategic clarity with hands-on delivery. From platforms to products, brands to systems, our work is built to scale, built to last and built to perform.