Clarity Research

Clarity Research is a full service marketing research company with two offices - one in Brevard, North Carolina and another in Rochester Hills, Michigan.rnrnWe specialize in survey research studies with consumers. Our forte is complex study designs - figuring out difficult sampling schemes and dealing with complicated survey design and analysis problems. We conduct Internet studies, mail and phone surveys. We also do a lot of face-to-face surveys such as product clinics, classroom-style studies, drive tests, intercept studies in malls, auto shows, conventions and more. We almost exclusively use hand-held, touch-screen computers for data collection in our face-to-face studies. Because of this, we are able to do some pretty interesting things with the integration of graphics, audio and video